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Patrick is a 20+ year Product, Marketing and Sales leader who has always been the energy and organization behind building or rebuilding large global brands and businesses.

For the past four years, Patrick has led the Yahoo effort to support P&G globally, as Sr. Director, Global Client Relationships. Under his leadership, the Yahoo | P&G relationship has blossomed into a true global joint business partnership, with global content programming (i.e. Raising an Olympian, for both the Summer and Winter Olympic Games executed in 8 countries), fully automated programmatic execution in 15 countries and comprehensive datasharing, reporting and infrastructure. The relationship has yielded an annual investment of over $100M. Prior to his current position, Patrick was a founding member of the Yahoo US Hispanic team, focusing on building the Yahoo en Espanol business.

Before joining Yahoo, Patrick was an Automotive industry leader, having held senior management positions with AutoTrader.com, leading new vehicle related product development and within Volkswagen/Audi, leading Customer Marketing, Commercial Sales and the Certified Pre-owned Program for the VW brand. In Patrick’s 15 years of automotive service, he built high performance sales organizations that yielded billions in revenue, led 100’s of large marketing initiatives, executed 1,000s of Branding and Direct Response campaigns and build and executed global product plans.

Patrick adds strategy, planning, project management and measurement to everything he does, holds a BA from Northwood University and has worked in over 20 countries (including 2 years in DE and 4 years in CA) and speaks German.